LocalizationGuy Presents "Localization 101" to Business Dojo

Published Wednesday, August 6, 2014

SAN JOSE, Calif. (Aug. 6, 2014) - LocalizationGuy president Aki Ito spoke recently at a San Jose Business Dojo on the topic "Translation - An Essential Tool for Globalization - But Where Should I Start?"

Ito's talk conveyed his own experiences as a Japanese student who came to the United States to study business, learning the critical value of good communications skills firsthand. Ito then offered a "Localization 101" presentation outlining the key things to consider and prepare for if you are expanding your business into international markets.

"When I talk to business people, the key thing I try to do is allow them to undertand the opportunity that awaits," said Ito. "Many business professionals understand the growth that is possible by marketing globally, but many are not sure where to start." Ito frequently presents informational seminars about the language services industry to business owners.

LocalizationGuy, LLC, is a consultancy led by Aki Ito, a 20-year localization industry veteran and former chairman of the Globalization and Localization Association. LocalizationGuy helps purchasers of language services select and implement optimized localization teams, processes and technologies. LocalizationGuy helps providers of language services create sound business strategies, expand sales and launch strategic marketing efforts.

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